December 5, 2023

Yeast-Based Spreads Market: Rising Demand Driven by Vegan Trends and Health Benefits

As global consumers increasingly prioritize their health and seek nutritious food options, yeast-based spreads are stepping into the spotlight. This versatile and nutritious product is gaining popularity for its umami-rich flavors and health benefits, making it a sought-after choice among health-conscious individuals and those following vegan diets.

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The Vegan Trend Drives Yeast-Based Spreads Market Growth
Yeast-based spreads are proving to be a gratifying option for consumers looking to enhance the flavor of their vegan meals. With its cheesy flavor profile, yeast is an ideal choice for vegans seeking an alternative to dairy products. The growing vegan trend, witnessed by significant increases in the number of vegans in countries like Great Britain and the United States, is propelling the yeast-based spreads market to new heights.

For instance, the Vegan Society reported that approximately 600,000 individuals in Great Britain adopted a vegan lifestyle in 2018. Similarly, the Vegetarian Source Group analysis suggests that over 2% of individuals in the United States follow a vegan diet. The rise of veganism is expected to further boost the yeast-based spreads market.

Stress Relief and Anxiety Management: The Lesser-Known Benefits of Yeast-Based Spreads
As lifestyle disorders like cardiovascular diseases, stress, obesity, and diabetes become increasingly prevalent, consumers are seeking high-mineral and nutrition-rich foods. Yeast, a rich source of vitamin B12, has been found to aid in the reduction of anxiety and stress.

Studies from institutions like Victoria University show that the consumption of yeast-based products, such as yeast-based spreads, can significantly improve anxiety and stress levels among individuals. The rising stress levels in the workforce, as highlighted by the American Institute of Stress, with around 225 million days lost due to high stress and resulting in a productivity loss of approximately US$80 million, further emphasizes the potential benefits of yeast-based spreads. Research published in the Journal of Functional Foods also demonstrates that individuals consuming yeast-based spreads experienced a reduction in depression, anxiety, and stress. The awareness of these nutritional advantages is expected to drive the growth of the yeast-based spreads market.

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Organic Yeast-Based Spreads Gain Traction
With a growing emphasis on wellness and health, consumers are increasingly turning to organic food products. This trend has extended to yeast-based spreads, which are now available in organic variants. Organic yeast-based spreads are free from soy and genetically modified organisms (GMOs), rich in vitamins and minerals, and low in sodium. Their organic production methods eliminate chemicals, additives, and artificial flavors, ensuring a healthier and safer food option. Proper labeling and adherence to regulatory norms, such as Current Good Manufacturing Practice Regulations (CGMP) enforced by the U.S. Food and Drug Administration (FDA), further enhance consumer confidence in the hygiene, safety, and quality of yeast-based spreads.

Asia Pacific: A Growing Hub for Yeast-Based Spreads
Emerging economies in the Asia Pacific region are poised to play a significant role in the production and consumption of yeast-based spreads. Countries like India, with ample supplies of molasses, a key raw material for yeast production, are expected to contribute significantly to the yeast-based spreads market. The increasing demand for confectionery, bakery products, and non-GMO food items is fueling the demand for yeast-based spreads in this region. Asia Pacific presents promising opportunities for manufacturers in the yeast-based spreads market.

Competitive Landscape
Key players in the yeast-based spreads market, including Unilever Plc, Mars Foods, Bega cheese, Nature’s Blend, and AussieMite, are actively participating in the growth of this segment. These companies are dedicated to providing consumers with nutritious and flavorful yeast-based spreads that cater to their evolving dietary preferences and health-conscious choices.

Global Industry Analysis (2018 – 2021) – Growth Trends and Market Forecast (2022 – 2029):

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This press release first seen on Brilad